Jobba på Livebookings
Vi söker en Marketing Communications Executive omgående!
Job title: Marketing Communications Executive
Reporting to: Marketing Director
Location: Stockholm
Date: 17 May
Company Background
Livebookings is Europe’s largest online marketing and reservations service for restaurants. We make restaurants more profitable by delivering customers through a free online, real-time booking service. We are a marketing enabler, providing restaurants with the tools to build a customer database, run offers, be listed on hundreds of websites, generate more bookings and improve the way they manage their reservations. Ranked recently as the 26th fastest growing digital media company in Europe and in the UK’s 2009 Guardian Media Tech 100, Livebookings is at the forefront of an exciting upward trend in online marketing and reservations for the restaurant industry.
Job overview
The role of the Livebookings marketing team is to support the sales activities of all personnel in all countries and drive targeted marketing activities to promote the Livebookings brand and reputation across Europe and the US. With this in mind, we are looking for a versatile Marketing Communicaitons Executive to join our team and contribute towards all elements of the marketing mix including events management, direct marketing, copy-writing for internal and external communications, PR, Social Media and Design agency relations and production of marketing materials.
It is an incredibly exciting time for Livebookings and the chosen candidate would play a large part in helping to shape the future of our international marketing activities.
Reporting to the Marketing Director based in the UK and working closely with the Country and Sales Managers in Sweden and across the Nordics, the ideal candidate will have excellent communication skills and the ability to work with many types of personalities. The candidate will need to ensure central marketing strategies are rolled out locally and adhere to the overall marketing strategy. You will be a self starter, someone who can prioritise and work on many different projects at the same time.
Key responsibilities:
Events coordination and administration
• Implementation, coordination and administration of a variety of events including: marketing workshops, Livebookings Academies, sales and networking sessions and trade shows
• Production and execution of events marketing plans
• Production of event marketing collateral
• Copy writing and management of internal and external communications
• Liaison with sales teams, PR and design agencies on all aspects of events
Brand management
• Controlling Livebookings branding and marketing materials produced across the Nordics
• Assisting in producing marketing materials and translating centrally prepared collateral
• Monitoring use of Livebookings collateral
Direct marketing
• Drive incoming sales leads through a variety of direct marketing campaigns, encompassing a variety of marketing media
• Coordination and execution of direct marketing plans
• Copy writing and proofing of direct marketing pieces
• Liaison with PR and design agency on creative briefing and requirements
• Ensuring spend is within campaign budget
PR and media relations
• Regular liaison with PR agency on press releases and general brand building opportunities
• Take centrally prepared press releases and localise them for the relevant market
• Proofing and editing press releases
• Monitoring of online reputation and search engine presence
• Liaison with Livebookings Country Managers to identify news story opportunities across markets
External Communications
Coordinate monthly email newsletter to restaurants:
• Liaison with Country Managers on topics for inclusion
• Copy writing, editing and proofing of newsletters
• Liaison with internal web design team to create newsletters
• Manage and monitor distribution through email marketing tools
Social Media
• To engage in social media and be the local representative on Twitter & Xing
• Monitor Livebookings’ online reputation
• Engage with key influencers and ensure Livebookings brand is maintained
Website
• Update local websites with relevant news and events
• Ensure the website is on brand and message
• Drive leads from the website
• Update and manage Google Adwords
Marketing administration and general tasks
Ongoing daily activities including:
• Print management
• Translating, editing and proofing all communications including sales materials
• Ordering promotional merchandise
• Design and production of marketing materials
Required skills and experience
The ideal candidate will have:
• Minimum two years marketing experience
• Excellent copy writing and proofing skills
• Meticulous attention to detail
• Experience in coordinating events marketing
• Knowledge of the design and print process
• An understanding of working with people of different nationalities and cultures
• Some experience from the hospitality industry (desirable)
• Ability to work unsupervised
• Excellent communication skills
• Experience in public relations is preferred
Required skills/education:
• Fully computer literate (essential)
• Fluent written English (essential)
• Excellent translation skills (English to Swedish)
Profile
Flexible and versatile:
• A can-do attitude
• Willing to take on variety of tasks as and when required
• Can prioritise and multi task
Personal effectiveness:
• Takes responsibility to ensure successful results meet or exceed expectations
• Ability to work independently
• Demonstrates a strong work ethic and committed to seeing tasks through to completion
• Excellent attention to detail
Organisational skills:
• Good project management skills
• Good attention to detail
Communication and customer service:
• Service minded - willing to help and support others
• A good communicator – comfortable with dealing with people at all levels and positions
• Friendly and a team player
• Positive outlook
Are you interested? Please send us your CV and cover letter (in english) to Adrienn Sarga.
We will contact a suitable candidate for an interview.